Luxury
Long considered incompatible with the way luxury goods are consumed, e-commerce is now inevitable for the brands that need to adapt to the expectations of their connected customers.
of the customers in store often prepare their purchase by searching for the information online.
- Les Echos
Let's meet your challenges together
Perfect control of your brand image
The brand image is crucial for the luxury field. It should remain strong and compelling, independently of the sales channel.
Adapt the offer to the different markets
Conquering new markets requires delivering tailored offers and product content. In other words, you need to adapt the catalogs in different languages, for different countries, regions, and markets.
Deploy an omnichannel strategy
Even if the majority of the luxury purchases is done in store (81%), the customer journey is highly impacted by the digital. The customers get informed, compare and make their decisions based on the information they find online.
Manage distribution network
While launching a new product or collection, it is essential to communicate quickly and efficiently, providing all distributors with right information at the right moment.
Testimonial
Since MaPS System’s creation, we accompany more than a dozen of watchmaking and jewelry brands. Through all these years, we have acquired a deep understanding of their products as well as developed a real expertise in creating the solutions that are perfectly tailored to the challenges they are facing.
Marianne Roch-Cella
Operations Manager @ MaPS S.A.
Our solutions for you:
Master Data Management Your suppliers, distributors, points of sale, customer reviews within a unique platform. Manage your master data centrally to easily access, collaborate and leverage it.
Product Information Management A unique and reliable product repository to better organize, enrich, reuse and adapt your product information to different publishing channels.
Digital Asset Management A complete overview and perfect control of all your digital assets (images, documents, videos, etc.)
Multilingual and Multichannel Simplify the publication of your content and adapt it to the specificities of each distribution channel (country, season, language, audience)
